IHG Hotels & Resorts Debuts Ruby Brand in Asia-Pacific, with Bangkok Signing

IHG Hotels & Resorts has announced the debut of its Ruby brand in Thailand with the signing of a new Ruby hotel in Bangkok.

The signing marks Ruby's first hotel in Asia Pacific since joining the IHG portfolio and represents another milestone in IHG's continued expansion across one of Southeast Asia's key priority markets.

Rajit Sukumaran, Senior Vice President and Managing Director, East Asia & Pacific, IHG Hotels & Resorts, said: "The introduction of Ruby to Thailand marks a significant milestone for IHG and our valued partners at Asset World Corporation. Over the years, we have built a strong and enduring partnership founded on a shared vision to create distinctive hospitality experiences that contribute to Thailand's tourism growth.

“We are delighted to introduce Ruby's first hotel in Asia Pacific following IHG's acquisition of the brand, in partnership with AWC, bringing an exciting new premium lifestyle brand to one of the region's most compelling travel markets."

“As Thailand continues to strengthen its position as one of the world's most attractive travel destinations, Ruby is well-positioned to support the country's tourism ambitions by appealing to a new generation of travellers. The brand's focus on urban destinations and adaptive reuse projects also aligns with Bangkok's ongoing evolution as a leading global city and gateway to the region,” said Mr Sukumaran.

Set to open in 2027, the hotel will feature 184 guestrooms and bring the brand's distinctive approach to hospitality to Thailand for the first time. Inspired by the tropical glamour of 1920s Siam, the hotel will combine design, music and local storytelling to create a stay experience rooted in the character of Bangkok.